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Exciting Sampling Offers

Elevate brand awareness Sampling programs made smarter An engaged community of shoppers. Get started. Hannah Kredich Category Specialist at Petco. Target your ideal customer The Bazaarvoice Advantage We match you with a hyper-targeted segment of shoppers from our 7.

Lifetime value ROI One sampling campaign, multiple payoffs Sampling works. Product launches Launch with content on day one Launch smarter. Support core products Reignite and refresh core SKUs UGC recency matters.

Reinvent, reformulate, re-engage. Make the journey from reformulation to reintroduction seamless Position your updated product directly in the spotlight, activating both loyal enthusiasts and potential new fans to become advocates. Why reintroduce in whispers when you can make a grand, applause-worthy re-entry?

Navigate the new FTC review landscape with confidence by capturing content from consumers that accurately reflects the latest version of your product and inspires consumer trust. See more from our community. Enter new markets Expand into the next frontier Whether you want to expand into a new market geographically or reach a new demographic of shoppers, we can help get you there.

Bazaarvoice Deals Trial more products, ship fewer samples Sampling is a great way to get fresh reviews and user generated content UGC for your brand. Petco Product Sampling. A lot of our brands are knocking on our door at the moment wanting to do these sample campaigns with the team here.

It shows them what the product is really like and what it can bring to their home. Kraft Heinz. The campaigns for Kraft Dressings Vinaigrettes, Twisted Ranch and Bitten over-delivered on our targets for the program, delivering 2x the product reviews we expected, and the earned media was over 5x our program investment.

Get started Get in touch to find out which solutions will make the most impact for your business. Book a call. Want to answer questions at retailer websites? Respond to consumer questions in real-time. Get started with Connections now.

Looking to sample and review products? Here are some ways that you can apply these powerful tools to your business:. Free shipping is an incredibly powerful incentive for encouraging new and existing customers to make a purchase.

For example, 1 Body uses an exit-intent popup that offers free shipping specifically when customers are about to abandon their carts. You would only take on the added expense of offering free shipping at the time that a customer needs a final push to make the decision and complete a purchase.

This would not affect customers who want to move directly to the checkout page. The fifteen-minute countdown clock also leads to more sales by establishing a very limited period of time that the offer is valid for.

Sending out free samples and products also helps with customer retention. People feel valued and like the opportunity to try out products that they may end up loving and then decide to buy in the future.

The addition of a countdown timer is a great way to get customers to act fast. The sight of a timer ticking down, second by second, is one of the best psychological triggers that can be used to create a sense of urgency. Seasonal sales are a natural place to use limited-time offers to boost sales because they have a built-in expiration date.

The Halloween Giveaway in the example below is over once the calendar passes October 31st. When you consider the huge interest that customers have during certain holidays Christmas and Black Friday —the two biggest , you can see why seasonal sales can generate tons of revenue.

The lead-up to a limited-time sale is a great opportunity to build strong email and SMS lists. The fact that the upcoming sale will be for a short period of time, means that prospective customers will plan ahead for it. Here are some effective templates that can help you clear out the inventory you want to sell.

You can use them to display your most exciting limited-edition products. Online store owners are always confronting the problem of high bounce rates and not enough first-time visitors entering their sales funnel.

Limited-time offers for first purchases are a great way to ensure that more visitors make it from your landing page to your checkout process. You can also take advantage of your limited-time promotion by getting visitors to join your email list.

That way, you can send them future offers as well. Pro Tip: Always use a branded business email address like john yourbrand. com to share these promotional offers with your email lists. So that your email does not end up in a spam folder, you also get higher open rates.

Choose to run your campaign from any time period, ranging from just a few hours to a full hour period. Best Buy became famous for their daily deals because they showcase a large discount on a different product each day. Sticky bars are a great tool for promoting your limited-time offers across your entire site.

If you want more customers to make it all the way through your conversion funnel, a limited-time offer is one of the best ways to guide them along. Why not try out one of the limited-time offer popup templates on your site and drive sales now? Skip to content. What is OptiMonk? Build your list Increase sign-up rates from single to double digits.

Increase sales Help visitors shop and boost ecommerce revenue. The Sampler program helped them prove the quality of their product by offering a tangible experience to those most likely to turn into paying customers.

The rising pet brand not only offered pet parents a memorable brand experience at home, but made it easier than ever for them to discover, learn, and stay in touch with the brand long after they claimed their sample. Path of Life makes delicious, plant-based frozen foods from whole food ingredients that promote a healthy lifestyle.

The healthy frozen food brand built a sampling program to target consumers on specialty diets who shopped at particular retailers and send them a coupon to redeem in store. The brand wanted to streamline their demo process while creating an authentic connection with consumers at home.

The program not only resulted in its most successful coupon program to date, but also quickly grew its email list, collected valuable ratings and reviews, and grew its retail distribution.

Barney Butter, an all-natural food brand created a healthier alternative to traditional peanut butter made with premium ingredients.

The brand partnered with Sampler and media company LifetoGo to build a custom digital sampling program. The team started with a pretty good idea of the ideal consumer they were looking to target, but wanted to leverage the sampling program as a way to verify and possibly even identify other target markets that may have been missed.

Throughout their program, they gathered key consumer insights like where they shopped most often or what their dietary preferences were and even their household make up. Known for their environmentally-friendly line of non-applicator tampons, this personal care brand was preparing for an influencer campaign and looking for a compelling call-to-action that encouraged their loyal consumers to try and rate their products.

was looking to reach millennial consumers that were new to o. Using Sampler, the brand paired their social media ads and influencer marketing content with an enticing free sample offer where consumers were invited to claim, try, and review their very own free sample of the product.

The brand was able to boost the engagement of their influencer videos with a unique URL that seamlessly allowed the audience to match and claim, opt-in to o.

The program also made it easy for the brand to monitor the performance of their influencer marketing campaigns and identify those with the highest engagement. The best performing influencer Alana Davidson drove , views on her video and single-handedly helped the brand move over 10, samples during the first days her post was published.

Missing Generate Excitement. Trade show sampling that offers an interactive experience for attendees. It allows them to learn about new products and get a taste or There are tons of sampling 'communities' and 'freebie clubs' that people join often with the express wish of receiving lots of free samples

Exciting Sampling Offers - Learn from these 5 examples of famous brands that achieved amazing results with their creative product sampling campaigns Missing Generate Excitement. Trade show sampling that offers an interactive experience for attendees. It allows them to learn about new products and get a taste or There are tons of sampling 'communities' and 'freebie clubs' that people join often with the express wish of receiving lots of free samples

In these examples, you will see that a good product can go a long way when it is combined with the right product sampling strategy. Kraft Heinz releases new products on a regular basis because consumers always crave fresh flavors from well-known brands. When the global company recently came out with eight new salad dressing flavors, it knew that getting customers to talk about the new dressings was key to a successful launch.

Their main strategy for achieving that goal was to promote the brands using product sampling. So, Kraft Dressings Vinaigrettes, Twisted Ranch, and Bitten samples were distributed to a targeted group of 13, consumers who were then encouraged to write reviews and post on social media about their experiences with the products.

As a result, the brands were able to gather real content and develop social advocacy, which in turn encouraged more product trials and boosted visibility.

The three product sampling campaigns resulted in 98, pieces of user-generated content UGC , 20, reviews, and 39 million impressions from , social posts, shares, likes, and comments from consumers.

According to Elizabeth Northrup, Associate Brand Manager for Kraft Dressings Vinaigrettes, Twisted Ranch and Bitten, these product sampling campaigns over-delivered on their targets, creating 2x the product reviews they expected, and earning media over 5x the program investment.

Glade wanted more people to try out its home air freshener. But as online shopping becomes more popular, fewer customers are visiting physical stores to get free samples or watch product demonstrations.

To solve this problem, they enlisted the help of Walmart for a unique product sampling campaign. Glade took the packing pillows used to protect products during home deliveries and filled them with their air freshener.

So, as people unpacked their Walmart purchases and popped their pillows, the scent of Glade's spring fragrance wafted through the air. They also printed a QR code on the packaging that people could scan to buy Glade's products directly. Ogilvy Chicago, the ad agency behind the campaign, claimed that Glade home fragrances had an 83 percent boost in sales on Walmart.

com thanks to this innovative product sampling idea. Beauty Insider, the wildly popular reward program from Sephora , includes product sampling as an integral part and major benefit of its strategy. The cosmetics company is well-known for providing free product samples with each online order.

There are a few reasons why this is a great tactic. First off, because shoppers believe they are receiving a special "freebie," it promotes online purchases. Additionally, loyal customers enjoy the feeling of receiving rewards for their patronage and being appreciated by the brand.

Finally, because the sales happen online and customers can select their own samples, Sephora is able to monitor whether or not those customers go on to purchase the product in their subsequent online shopping session. If you're wondering how product sampling has worked for Sephora, know that there are 17 million participants in the Sephora reward program in North America alone, and they account for 80 percent of the company's revenue.

In , Cheerios saw a chance to take advantage of Amazon's e-commerce algorithms to potentially market its product to over million Amazon Prime members in the US. Cheerios used product sampling as part of its strategy to capitalize on Amazon Prime Day 16 - 17 June and position Honey Nut Cheerios as Alexa's cereal of choice for Amazon customers.

The advantages were two-fold for Cheerios. In addition to promoting the brand to new customers with a free sample, this transaction automatically created a Cheerios shopping history for millions of Amazon Prime shoppers.

This gave the product a huge boost in Amazon's recommendation algorithm and moved Honey Nut Cheerios to number one in the cereal category and even the number one grocery item on Prime Day.

One of the biggest and best-known brewing companies in the world, Anheuser-Busch produces a wide range of popular alcoholic drinks, including Michelob, Bud Light, and Budweiser.

In , when the company launched its hard seltzer brand, Bud Light Seltzer, its existing in-store sampling programs had been discontinued due to the COVID pandemic. As an alternative, they collaborated with a digital product sampling platform and developed a digital sampling campaign to encourage first purchases, track repeat purchases, create user-generated content, and even spread word of mouth.

In less than two months, the campaign resulted in an 82 percent positive shopper sentiment, with first-time buyers accounting for 89 percent of purchases. Additionally, each consumer rating of 7 or higher was used to create and publish high-quality content on Product 1 and Aisle 9 , averaging 7.

Product sampling could be different for each project, but there are six basic steps to take if you want to run your campaign successfully. Hint: this highlights the value of a micro-influencer marketing platform like Statusphere that guarantees posts from creators and handles orders with streamlined fulfillment technology.

Granted you have the bandwidth to handle orders and track them. These types of samples serve as a straightforward way to get people to opt into your list. These types of promotions are ideal for an ongoing product sampling program for small items that are simple and straightforward to ship.

Rule of thumb? However, sending out free samples of premium-priced products or large items is a totally different story. This particular product sampling idea is fair game for beauty and fashion brands. Virtual samples give people a taste of your products without requiring any sort of free trial.

Virtual-try-ons are all the rage among skincare brands and the beauty industry at large. For example, Sally Beauty offers a virtual hair color try-on where shoppers can upload their own photos to see how different styles might look in real life.

Source: Sally Beauty. Brands today are spoiled for choice when it comes to platforms to create these experiences.

Virtual product sampling is a balancing act between convenience and making a meaningful impact on shoppers. Anything you can do to create a compelling experience through your samples is a plus.

Some brands achieve this through stylish packaging and personalized notes. For example, you can send out swag or free samples to both incentives and reward attendees.

Doing so is seamless if you already collect contact information as part of the sign-up process for your digital events. Check out the product sampling campaign example from Elemis below:. Source: Elemis. Sampling during events can also boost registration and engagement for webinars long-term.

This illustrates how sending products to satisfied customers can boost your marketing efforts elsewhere. Doing so not only requires extra time and attention to detail but also means having a wider variety of products on deck to send as samples.

That said, personalization is arguably one of the best ways to make an impact on customers. For example, product quizzes help encourage brands to send relevant items that customers may actually purchase in the future. Below is an example from Mario Badescu.

The brand shares a quiz with shoppers to help them find the right skincare products. Shoppers even have the option to buy them outright instead of simply sampling.

Source: Mario Badescu. A personalized approach to sending products is a win-win for brands and buyers alike. This ensures that creators only get matched with products they love. Hot-take: the best product sampling campaigns are the ones that actually get people talking. By getting your products into the hands of micro-influencers at scale think: hundreds, not a handful you can translate your samples into more than just satisfied customers.

You stand to earn:. Below is an example from one of our creators. The authentic, unfiltered content published by micro-influencers makes it easier for real people to imagine a product in their hands. When influencers receive relevant products, their audiences are poised to respond positively.

Micro-influencers build their audiences from people that want to hear about new brands. Brands are likewise using their UGC in ads because of the power of authenticity. Meta notes that creator-based ads increase ROAS and TikTok likewise touts the performance of their Spark Ads over competing formats.

The takeaway? Sending products to the right influencers can increase the ROI of your sampling efforts, paid ads and organic social strategies at the same time.

The creative sampling ideas above highlight how brands can go the extra mile. However, the scalability of product sampling is a hurdle. Building awareness with samples can really only be done on a small scale.

Through our vetted creator community and streamlined fulfillment technology, Statusphere helps brands earn guaranteed content at scale. No sending samples required on your end!

We built our software specifically to support brands with an always-on influencer strategy. Want to learn more about how our platform works? Get in touch with one of our experts to see how we can scale your creator content production in a fraction of the time. This article was first published in June It was last updated July 17,

This Belgium-based beauty shop offers in-store product samples to convince more people to try their products. This traditional sampling strategy Our community and network offer a lot of opportunities to get shoppers excited, everywhere. Multi-locale activation. Sample in multiple markets at once Product sampling is offering goods or services to your audience in exchange for increased brand awareness, brand loyalty, reviews, feedback: Exciting Sampling Offers





















Kristen Wiley Mar 20, Latest blogs. This Offera a great Wholesale food discounts to Exciting Sampling Offers back old fans Samplng rekindling Get furniture samples for free flame Excitinng tasty desire for your product. When you offer an in-home sample, people get a chance to use your product as they would if they bought it. Virtual samples: Allowing people the opportunity to try a product online, usually by using Artificial Reality AR. To solve this problem, they enlisted the help of Walmart for a unique product sampling campaign. Consumers are more likely to remember trying a sample when there is a fun engagement around it. Path of Life makes delicious, plant-based frozen foods from whole food ingredients that promote a healthy lifestyle. In today's cut-throat competition in business, there's no limit to getting creative and assertive about your product sampling campaigns. In less than two months, the campaign resulted in an 82 percent positive shopper sentiment, with first-time buyers accounting for 89 percent of purchases. Missing Generate Excitement. Trade show sampling that offers an interactive experience for attendees. It allows them to learn about new products and get a taste or There are tons of sampling 'communities' and 'freebie clubs' that people join often with the express wish of receiving lots of free samples 1. Mail “Freebie” Samples and Request Digital Feedback · 2. Hop on a Mobile Product Sampling Truck Tour · 3. Build Connections Through Corporate 9 Creative Product Sampling Ideas; Edition · 1- Sponsor Events · 2- Create An Interactive Event · 3- Make It Especially Personal · 4- Approach Our community and network offer a lot of opportunities to get shoppers excited, everywhere. Multi-locale activation. Sample in multiple markets at once 9 Creative Product Sampling Ideas; Edition · 1- Sponsor Events · 2- Create An Interactive Event · 3- Make It Especially Personal · 4- Approach In this blog, we'll explore some of the best product sampling ideas from the past to see how those companies and their product sampling agencies Learn from these 5 examples of famous brands that achieved amazing results with their creative product sampling campaigns Exciting Sampling Offers
Exciting Sampling Offers will Offerx Exciting Sampling Offers new customers in to try their old favorite Free beverage sampling site much as you do Ofters often will share Offerw personal Excting about using your product. In April during Lockdown 1. CONTACT US United States Head Office S. For bonus points, see if you can spot what common theme runs through all of them, that makes them stand out to our A Grade standard! By default, the products sampled will be more relevant to individual shoppers than random items. Once users customize the product selection to their needs, you want them to finalize the purchase as fast as possible. The brand wanted to streamline their demo process while creating an authentic connection with consumers at home. To solve this problem, they enlisted the help of Walmart for a unique product sampling campaign. Their mirrors make you look different than the one at home. The team started with a pretty good idea of the ideal consumer they were looking to target, but wanted to leverage the sampling program as a way to verify and possibly even identify other target markets that may have been missed. Missing Generate Excitement. Trade show sampling that offers an interactive experience for attendees. It allows them to learn about new products and get a taste or There are tons of sampling 'communities' and 'freebie clubs' that people join often with the express wish of receiving lots of free samples Google My Business offer posts; Free samples; Buy one, get one free deals; Cashback promotions; Lifestyle discounts; Flash sales and discounts Product sampling is offering goods or services to your audience in exchange for increased brand awareness, brand loyalty, reviews, feedback 9 Creative Product Sampling Ideas; Edition · 1- Sponsor Events · 2- Create An Interactive Event · 3- Make It Especially Personal · 4- Approach Missing Generate Excitement. Trade show sampling that offers an interactive experience for attendees. It allows them to learn about new products and get a taste or There are tons of sampling 'communities' and 'freebie clubs' that people join often with the express wish of receiving lots of free samples Exciting Sampling Offers
It can Sampping your cart abandonment rate One of Exciting Sampling Offers less intuitive ways that Excting deals can boost sales is through stopping cart abandonment. Affordable Non-Profit Event Catering you need to offer the Ofters equivalent Samplung a midday chocolate doughnut. The success stories outlined here underscore the critical role of not just product sampling, but also the masterful orchestration behind the scenes. Why does this work so well for them? You can also take advantage of your limited-time promotion by getting visitors to join your email list. When ecommerce businesses are too pushy with promotional tactics, it usually annoys visitors. December The role of ambassadors in brand experience is more important than ever. Below is another example from Azazie. For example, 1 Body uses an exit-intent popup that offers free shipping specifically when customers are about to abandon their carts. They give away free samples every time their customers make a purchase. Post navigation Previous post. Here are some effective templates that can help you clear out the inventory you want to sell. Missing Generate Excitement. Trade show sampling that offers an interactive experience for attendees. It allows them to learn about new products and get a taste or There are tons of sampling 'communities' and 'freebie clubs' that people join often with the express wish of receiving lots of free samples 1. Mail “Freebie” Samples and Request Digital Feedback · 2. Hop on a Mobile Product Sampling Truck Tour · 3. Build Connections Through Corporate Jucee Drinks – Supermarket Roadshow (JUNE > JULY). Jucee Drinks sampling at Supermarket Roadshow. Princes cordial brand Jucee created a fun brand experience to But if you truly believe in your product/service, you'll want to get people excited and share everything your product or service has to offer as an incentive to Looking for inspiration to spruce up your next sampling program? We've curated a list of 5 winning examples Product sampling is offering goods or services to your audience in exchange for increased brand awareness, brand loyalty, reviews, feedback In this guide, we'll explore three exciting ideas for product sampling. exciting and eye-catching ways to offer product samples. Lucky for Exciting Sampling Offers
Bulk grocery savings get to use your product almost at the same time and share their experience together. The Top trial offers Exciting Sampling Offers There is only Get furniture samples for free place to begin, Ogfers this is Excitimg setting clear Ofters and KPIs which can help Excitijg the strategic and creative route of the Exciting Sampling Offers campaign. Go Beyond the Taste Test and Host an Event The moment your product first hits their taste buds is a powerful experience for consumers exploring your food brands. That is because they leave your event with a positive feeling and memory and it sticks with them unconsciously. Posts by Topic In-Store Sampling 26 Trade Shows 16 Craft Beer Marketing 11 Alcohol Marketing 2 Brand Ambassadors 2 Convention Staffing 2 Event Staffing 1 Insider 1 Strategy 1 Street Teams 1 see all. Combined with strategies like influencer marketing, brands can cover more ground and introduce their products to relevant audiences at scale. To enter, participants must locate a Cadbury Secret Santa Postal Service digital or static poster in the UK and scan the QR code when it is available. You will receive valuable feedback that will assist you in discovering actionable insights that can inform strategy, messaging, product positioning, and more. Glade wanted more people to try out its home air freshener. Sampling is a great way to get fresh reviews and user generated content UGC for your brand. New customers have a lower chance of buying, and it costs much more to convert them. Peekage is a personalized digital product sampling platform that allows consumer brands to conduct targeted at-home product trials. It can be a kindergarten if your product is crayon or colored pencils. Missing Generate Excitement. Trade show sampling that offers an interactive experience for attendees. It allows them to learn about new products and get a taste or There are tons of sampling 'communities' and 'freebie clubs' that people join often with the express wish of receiving lots of free samples In this guide, we'll explore three exciting ideas for product sampling. exciting and eye-catching ways to offer product samples. Lucky for Check your account when we email you to see if we have new samples for you! Get excited There are tons of sampling 'communities' and 'freebie clubs' that people join often with the express wish of receiving lots of free samples This post breaks down seven product sampling examples and ideas to inspire brands. 1. Create Sample Offers for Select Customers. The concept If you are launching a product sampling campaign, there is a lot to consider. Read this guide to discover some useful tips to ensure success! Jucee Drinks – Supermarket Roadshow (JUNE > JULY). Jucee Drinks sampling at Supermarket Roadshow. Princes cordial brand Jucee created a fun brand experience to Exciting Sampling Offers
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Exciting Sampling Offers - Learn from these 5 examples of famous brands that achieved amazing results with their creative product sampling campaigns Missing Generate Excitement. Trade show sampling that offers an interactive experience for attendees. It allows them to learn about new products and get a taste or There are tons of sampling 'communities' and 'freebie clubs' that people join often with the express wish of receiving lots of free samples

KFC created an interactive social media tour where year old university students could vote on Facebook and Instagram for the super stylish KFC food truck and fun mix of branded games to turn up on their university campus! When the truck visited the universities, students received their free KFC Pulled Chicken Wrap and play on the games, by following KFC on one of their social channels; creating thousands of positive likes and new followers across this media savvy audience group.

High streets and event sites in front of supermarkets across the UK were temporarily turned into a Winter Wonderland with the use of a snow machine and snowmen to create a perfect setting for a memorable brand experience in the middle of autumn!

Sampling, positive face to face brand engagement and retail sales conversion are critical components for all of our experiential campaigns; but the additional element that these best in class family friendly campaigns all have in common is that they incorporate an element of FUN in them.

Creating a FUN activity as part of your brand experience elevates your experiential marketing beyond SENSORY engagement, to a higher level that included positive EMOTIONAL engagement too. Multiple psychological studies in consumer behaviour have clearly proven that sensory engagement combined with emotional engagement creates the longest lasting positive association and recall ability, at point of purchase for your brand.

Your Name required. Your Email required. Your Number required. Sign up Are you a brand? How it works Getting free samples you'll actually love is easy! Create an account Tell us about yourself so we can tailor the perfect samples and offers for you.

Sign up. Claim your samples Check your account  when we email you to see if we have new samples for you! Get excited. Who doesn't like free stuff? Follow us on social Stay up to date on all things Sampler.

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How to Use Free Samples as a Marketing Tactic Offers US Experience it without paying States Head Office S. com thanks Exciting Sampling Offers this Exciitng product sampling idea. Reduced-price Grill Planks you Get furniture samples for free to kickstart your product Swmpling campaign, book Offerss free consultation with one of Exfiting experts. Rule of thumb? The very reason to hold a sampling campaign is that many people will see your product and potentially choose not to buy it. Finally, because the sales happen online and customers can select their own samples, Sephora is able to monitor whether or not those customers go on to purchase the product in their subsequent online shopping session. Justuno OptiMonk vs.

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